Pharrell Williams

Virginia-born musician, producer and entrepreneur Pharrell Williams crossed into fashion in 2003 as co-founder, with Nigo, of Billionaire Boys Club and Ice Cream — early proof that hip-hop, skate and Japanese streetwear could share one brand language. Over the next two decades he collaborated with Louis Vuitton (the 2004 Millionaire sunglasses with Marc Jacobs), Adidas (Hu collection, NMD, Solar Hu), Chanel (the 2019 capsule), G-Star Raw, and Moncler. In February 2023 LVMH appointed him as Louis Vuitton menswear creative director, succeeding Virgil Abloh — his debut on the Pont Neuf in June 2023 attracted Beyoncé, Jay-Z and Rihanna and signalled luxury's full embrace of the artist-as-designer model. He remains in the role as one of the highest-profile non-trained-designer CDs of a major Paris house.